Pricing

Pay for the people you test on. Plans for how often you ship.

Every test costs one credit per simulated person who sees it, and a flow, where each person uses your live site in a real browser, 5 per person. Asking them questions, interviews and sharing are free.

Your first test is free: sign in with Google and it starts right away. A free account includes 50 credits, no card.Run a free test

Starter

Try it on one launch

$9 once
120 credits, never expire

About 4 page tests of 25, or 4 flows of 5

  • Pages, flows, ads, emails, copy
  • Questions and interviews included
Buy 120 credits
Most teams start here

Pro

Test every release

$49 a month
1,500 credits every month

About 60 page tests of 25, or 60 flows of 5

  • Everything in Starter
  • Credits refill each month
  • Cancel anytime
Choose Pro

Scale

Test at scale, every day

$149 a month
6,000 credits every month

About 240 page tests of 25, or 240 flows of 5

  • Everything in Starter
  • Credits refill each month
  • Priority support
  • Cancel anytime
Choose Scale

Enterprise

For teams that ship often

Custom
Volume credits, billed by invoice

A lower price per simulated person, monthly or yearly

  • Your customers as simulated twins
  • API and MCP access
  • A direct line to the founder
Talk to us

Prices in USD. Monthly plans renew each month and can be cancelled anytime. Credits bought once never expire. If a test fails, its credits come back automatically.

Pre-registered, on 1,000 real headline A/B tests: the same AI model asked straight out picked the winner 53% of the time, and 72% Mimiq's way. See the benchmark and its limits.

Every test costs 1 credit per person who sees it, and a flow 5 per person who uses your site.

Asking them questions, interviews and sharing are free within fair daily limits.

What uses credits

Only the people. Everything you do with them afterwards is free.

Show something to new people1 per personRecruiting them is included in their first test.
Let them use your live site (a flow)5 per personEach person uses a real browser for minutes. Recruiting them is included.
Import your customers as twins1 per twinThe first test on them is included too.
Show the next version to the same people1 per personSame people, next version: the fairest comparison.
Ask the whole room a questionFreeWithin a fair daily limit.
Interview one personFreeWithin a fair daily limit.
Share a reportFree

Compared to

What you would do instead.

A research panel

Real people, which is the point. Paid per participant, days to recruit and schedule, and you only hear from the people who showed up.

Asking an AI chatbot

Instant, and one agreeable voice trained to be helpful to you. No audience, no behavior, nobody who scrolls past.

Mimiq

A crowd that disagrees with each other, matched to your customers, reacting in about 90 seconds. Simulated: use it to find problems, then confirm big bets with real people.

Questions

The fine print, in plain words.

What is a credit?

One person reacting to one thing. A test of 25 people costs 25 credits. A flow, where each person uses your site in a real browser to do a task, costs 5 credits a person. Asking them follow-up questions afterwards is free within a fair daily limit.

Is the first test really free?

Yes. Your first test is free: sign in with Google and it starts right away. A free account includes 50 credits, no card. The account also keeps every test and audience you make.

Do credits expire?

Credits you buy once, like the $9 Starter, never expire. Monthly plan credits refill at the start of each billing month, and whatever is left from the month before does not carry over. Monthly credits are used first, so bought ones last longest.

Can I cancel a monthly plan?

Yes, anytime, from Plan and credits in the app. The plan stays active until the end of the month you paid for. Switching between Pro and Scale is instant when you go up and takes effect next month when you go down. No per-seat pricing on any plan.

Why is the first test on an audience included?

Recruiting or importing an audience is the expensive part. Once you have paid for those people, the first thing you show them is on us. Showing them the next version costs one credit per person.

Do you offer volume pricing or invoices?

Yes. For more than 6,000 credits a month, invoicing, or a security review, use the form on the Enterprise page or email victor@mimiqai.com.

What happens to what I upload?

Pages are opened in a real browser; images and video frames are sent to the model to be seen. Video files never leave your browser, only a few frames do. Imported customer lists drop names, emails and phone numbers before upload. See Trust for the full picture.

What happens when I run out?

Nothing is charged automatically. Before a test runs you see its cost and your balance. If you are short, run it on fewer people, add credits once, or start a monthly plan; your test stays saved while you do.

What if a test fails?

Every credit it used comes back automatically, recruiting its people included. If some people's reactions do not come back, those people are refunded.

Your first test is free.

A free account includes 50 credits, no card.

25 simulated people decide in seconds whether they would stay. Takes about 90 seconds.