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Avada form not sending email: trace the message

A visitor sends a message through the form, sees a thank you, and nothing reaches the inbox you read. Mimiq sends simulated visitors through the same form and shows what each one saw after pressing Send.

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Why is my Avada form not sending email?

The form shows a thank you when the site accepts the message, but the email is a separate step that can fail after that. The address the form sends to may be wrong or may not be read, the receiving provider may file mail from your site as spam, or the web server may be unable to send mail at all. A simulated test sends the form as a visitor would and reports the thank you, along with whether a copy reached the visitor's own inbox. Your inbox stays outside the test.

What this looks like in a report

Who
Hana, asking a photo studio whether a Saturday in June is free
How they arrived
Clicked the studio's link from a wedding directory
Where they stopped
Contact form, after pressing Send and seeing the thank you

“The thank you line appeared, so I assume they got my question. I will wait for a reply tomorrow, and if none comes I will send it again from my work email.”

The fix. Set the form's recipient to an inbox the studio reads every day, then send a test from a personal address and check that inbox's spam folder. If the form sends the visitor a copy, confirm it arrives, and if it does not, route the site's mail through an authenticated sending service your host supports.

An illustration. Run a test to see your own.See a real sample report

A thank you can show after the mail step has already failed

A contact form on a WordPress site usually hands the message to the site, which passes it to a mail function. The thank you line appears when the site accepts the message, and the mail function can still fail afterward. A host that blocks outgoing mail from the web server returns a result the form never shows. A receiving provider can drop mail from a domain that is not set up to send for it, and it may file the message as spam without a bounce. None of these fails loudly. An owner who sends one test from a personal address tends to conclude the form works.

  • Send a test message, then check the recipient address in the form's settings against the inbox you read.
  • Look in the spam and promotions folders of that inbox, not only the main one, for the last test message.
  • If the form sends the visitor a copy, check whether that copy arrives. It shows whether the site can send mail.
  • Send a second test to an address on a different mail provider, and see whether it arrives when the first does not.
  • Confirm the address you read is not an alias that forwards only some of its mail.

Three places the message can disappear after the thank you

The first place is the recipient. The form sends to one address, set in its own settings, and an old address, a typo or a forwarding alias can send every message somewhere you do not read. The second is the sending path. The site hands the message to a mail function on the web server, and mail that leaves without the right sender records can be refused or quietly filed away by the receiver. The third is a hidden check. A spam check on the site can drop a message silently while the thank you still appears, because the visitor's browser has no reason to know.

Each place leaves a different trace. A wrong address leaves your inbox empty while a copy to the visitor still arrives. A sending failure usually stops that copy too. A check that drops the message on the site stops the copy as well, since neither one was ever sent. Work out which trace you have before you change anything, because the fix for each one is different.

Reading the copy the visitor receives

A copy to the visitor is the cheapest test you have. Visitors in a run have a working inbox, so a confirmation the form sends them can be checked there. If the copy arrives and your inbox stays empty, the site sends mail, and the recipient address or your own filters are the likely cause. If neither one arrives, the sending path is the cause, and changing the recipient will not help. Turn a copy on for the test only if you own the form and can switch it back afterwards.

The thank you a run sees, and the copy it cannot check

A simulated visitor fills in the form, presses Send, and records the screen that follows. The report gives the thank you or error the page showed, a screenshot, and whether a copy reached the visitor's inbox when the form sends one. The run cannot open your inbox, read your spam folder or inspect the mail server, so it cannot say why your copy is missing. It separates a form that fails on the page from one that accepts the message and then goes quiet, and that is the first cut.

Mimiq is independent and not affiliated with the platforms it names. Names belong to their owners.

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The browser records relevant JavaScript errors and failed or slow app requests encountered during the run, attached to the step where they occurred. The visitors are simulated: they find problems, they do not predict how many real people will convert.

A new domain or mail provider can stop the messages again

Mail depends on the sending domain's records and on the receiver's trust in them. A change of host, a new domain or a switch of mail provider can break delivery without any change to the form, and the thank you line will still show. After any of those changes, send one test to an inbox you read and one to a second provider, then check both spam folders.

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Questions

Why does the thank you show if the email never arrived?

The page confirms that the site accepted the message. Sending the email is a separate step that can fail after the thank you appears. The form cannot see that failure, which is why a missing email is easy to miss.

Can the test tell me how many messages reach my inbox?

No. It does not predict how many messages reach your inbox or how many visitors send one. It sends the form as a simulated visitor and reports the thank you, any error and the visitor's copy when one exists. Delivery counts come from your own mail account.

Will the test check my spam folder for me?

No. The run reads nothing in your mail account. After each test send, check the spam and promotions folders yourself, because a message filed there looks exactly like a message that never came.

Does a test send a real message to a real person?

The test message goes to the recipient address you set for the form, so the address should be one you control. The visitors are simulated, but the message they send lands in that inbox. Point the form at a test inbox while you check it, then switch it back.

Keep reading

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